Please feel free to contact me.

Thank you for stopping by and have a great day!

Tuesday, August 4, 2009

Actions Sports Conference

1) The event sold out! That's NOT a shocker to me. I felt it was perfectly timed with the ESPN XGames. What a great way for Group Y to celebrate their 30th event!

2) I received the opportunity to work at this prestigious event. I thought it was a tremendous learning experience as one's surrounded by some of the greatest minds in the action sports industry.

3) for recaps and photos, look at Group Y's web site, Facebook and Twitter pages (http://bit.lyASCphotos).

Wednesday, July 15, 2009

The ESPN X-Games Just Got Cooler!

Yes, the ESPN X-Games are going to happen towards the end of July. But, Group Y network ( is having their 3oth event at the X-Games. It's called the Action Sports Conference. It's being held on 7/30.

Here's how to find out more information about the registration, cost to attend, schedule, list of speakers and more!

P.S. If you register before 7/16, you get BONUS items!!

Thursday, July 2, 2009

Spotlight on Lisa Hoyle

Lisa Hoyle is Marketing Manager for the ESPN X-Games. I also consider Lisa Hoyle to be a friend and a mentor.

I first met Lisa at the US Open of Surfing (I think it was last year lol). The X-Games booth is an integral part of the US Open of Surfing because of the sheer number of fans, who love the X-Games. Anywho, I saw that Lisa needed some pens. I gave her the stash of pens that I always carry as I filled out a contest entry form.

Lisa told me to wait because she wanted to give me something. I wasn't really expecting anything in return. She gave me one of the skateboard decks that the ESPN X-Games sells online and at the games. I was so happy! I knew I'd be able to do something great with the skateboard (and have been getting it signed by as many athletes as I can to give it away for The Inaugural Whitty Tribute Raffle).

This story will always be a reminder of what true proessionalism is: treat others how you wish to be treated!

Thursday, June 18, 2009

The Inaugural Whitty Tribute Raffle

For every $5 donated, you'll get a raffle ticket. The money donated is going to a great cause where half of the money will be donated to Jaden and Kendall Whitmarsh's college fund and the other half of the money will send children to Sinjin Smith and Randy Stoklos' Beach Volleyball Camp.

P.S. Please write your name and address in the product/shipping information space so I am able to notify you when you win.

Tuesday, June 2, 2009

List of Links

I'm trying to figure out how to add the blogs of the people, who I follow on a daily basis. So, please bare with me.

See ya,

p.s. here's a small sample of the web sites that I frequent (they're not in any particular order and are just a sampling)

Tuesday, May 19, 2009

The Inaugural Whitty Tribute Raffle 2009

The Inaugural Whitty Tribute Raffle 2009 is about to begin! This is my personal tribute to a great man and friend, Mike Whitmarsh (aka "Whitty"). Whitty was well loved by his family, friends and former competitors on the Association of Volleyball Professionals (AVP Tour).

Beach volleyball is very much a family oriented sport where fans can interact with their favorite players. In February 2009, our sport lost an icon, Whitty.

I have been a fan of the sport of beach volleyball since 1989.

During the San Diego event in 1993, I unknowingly sat next to Grandma Whitmarsh. She heard me cheering for Mike and struck up a conversation. A friendship was born. My frienship with Grandma Whitmarsh enabled me to get my fan letter from Whitty (This was after he won the silver medal at the inaugural beach vollyball Olympic Games in Atlanta in 1996).

Mike's career highlights include 28 victories, the above mentioned silver medal, numerous accolades while playing on the AVP Tour and winning over $1.6 million dollars in prize money. Prior to playing volleyball, Mike successfuly played basketball in the NBA and college (University of San Diego).

I choose to celebrate his life and legacy with the Inaugural Whitty Tribute Raffle 2009. I am raffling various items to benefit:

1) the Jaden and Kendall Whitmarsh college fund

2) to send future beach volleyball players to Sinjin Smith and Randy Stoklos' beach volleyball camp.

My goals:

1) For Jaden and Kendall to know what kind of impact their father had on his fans

2) to raise money for the above mentioned causes

3) to inspire people as many people as possible to become involved in our cause

Raffle tickets costs $5.

Please feel free to e-mail me at if you would like to donate an item or would like to purchase a raffle ticket.

**Please note that you will be financially responsible for the shipping of the prizes if you live in Canada or in Europe.

Jocelyn Chu

I have items from various sporting events that I have won items in or have purchased.

At this time, I would like to thank the following people, athletes and companies:

Lori Okimura,

Dave Williams, AVP Tour (

Diane Pernicone, WOW Products, Inc. (

Erica Yary, Active Ride Shops (

Lisa Hoyle, X-Games Marketing Manager

Tony Hawk

Shaun White

Terje Haakonsen

Mads Johnson

Nicholas Muller

Keir Dillon

Danny Davis

Gigi Ruf

Kevin Pearce

Mason Aguirre

Kelly Clark

Hannah Teter

Ryan Sheckler

Paul Rodriguez and the rest of the Nike SB team

Bruce Irons

Austen Seaholm

Rob Machado

Phil Dalhausser

Randy Stoklos

Sinjin Smith

Holly McPeak

Misty May-Treanor

Angie Akers

Hans Stolfus


Vestal watches

Burton Snowboards




Electric sunglasses

Von Zipper

Factor 54



and more!

Sunday, April 26, 2009

"Street Dreams" Delivers...

Last night at the Lido Theater, I attended a showing of "Street Dreams" as a part of the Newport Beach Film Festival. Rob Dyrdek, Ryan Sheckler, Terry Kennedy, Paul Rodriguez and Ryan Dunn were in attendance to a sold out crowd, who wanted to take photos and sought out autographs from the skateboarders. This movie stars Dyrdek, Sheckler, Kennedy, Rodriguez, Dunn, Adam Wylie, C.C. Sheffield and others in a skateboard drama. The movie tugged at my emotions, showed great skateboarding and had some funny moments.

After the viewing of the movie, there was a Q& A session with the cast and crew. The Q&A session was worth staying for as the members of the cast and crew recalled some hilarious antics behind the scenes.

According to an OC Register blog, the movie will be released on June 12th.

FYI, Dyrdek spent $2 million dollars of his own money and co-wrote the script. Here is Dyrdek's summary about the movie (courtesy of "This story is based where the skateboard culture is the most foreign, the Midwest. Derrick Cabrera, like all skaters, has a dream of being sponsored and one day going pro. He is an up and coming skater with all the talent but has the world against him. Parents, friends and schoolmates can't understand how Derrick has so much passion for something that has no future in their eyes. His crew of friends that are skaters is the only place he is truly accepted. But, as he gets better and better, the skater he looked up to the most becomes his worst enemy. In the sport of skateboarding a single trick that has never been done or conceived can bring you stardom in an instant. Derrick has that trick, if only he can make it. As he attempts to make this trick he is faced with skateproofing, a jealous friend and cops who have it in for him. Derrick finally gets arrested for skating on private property. After that his parents lay down the law and try to force him to quit skateboarding. Adding insult to injury, his girlfriend forces an ultimatum on him as well: "The skateboard or life with her." At that point, Derrick gives up everything and runs away with his friends to the Tampa Am contest in Florida. This is a weekend that can turn an unknown skateboarder into a future star. He sees it as his only shot to make it in skateboarding. Derrick's rivalry comes to a head in Florida when his crew of friends abandons him because of his jealous mentor. A top amateur's sister rescues Derrick by giving him a place to stay and convincing him to believe in himself. With all the world of skateboarding watching, Derrick finally makes the trick that shocks the entire skate world and instantly thrusts him into the spotlight. His dream of being sponsored has come true."

Monday, April 13, 2009

"The Apprentice" and®

I like to watch "The Apprentice" because I like to learn a lot about business and people. You also get to know about companies, their products and non-profit organizations.

On Sunday's episode, LifeLock® ( is a product that the teams had to create in-store displays. The company's CEO, Todd Davis, uses his social security number in promotional information. I think this was a great idea to promote this company's product via "The Apprentice" and made me check out their web site.

I found a lot of helpful and useful information on the company's blog:

Monday, April 6, 2009

PR Week's article: Why PR Matters in a Down Economy

This is a great read that someone twittered about. I won't copy the entire article, but you can read it at your own leisure.

Monday, March 23, 2009

Advice to a Recent PR Graduate

I wish I knew about these web sites and networking groups before I graduated from CSUF. Therefore, I would consider joining:


it's like myspace, but for professionals. In my opinion, is one of my favorite places to network online. You can set up your resume and add your former classmates and employers.

2) Group Y Network (

I copied this from their web site: "group Y was found by colleagues and friends Liz Randall and Doug Schneider in Fall of 2006. We felt that despite the social nature of the action sports and youth marketing industries at events and tradeshows, that a vehicle was needed to bring people we knew together and create an open and casual environment through which people could connect.Our original goal, which still stands today, was/is to assist in fostering relationships between others within our sphere of Action Sports and Entertainment. These relationships can be a catalyst for a new job, a new working partnership, or just expanding your horizons.As we move forward, group Y will be providing more and more resources for its members. We believe that the more connected and educated our network is, it benefits not only our members, but our industries as a Y is currently run by Liz Randall, who is the Manager of Corporate Communications at Spy Optic and Mark Sperling, who is the Director of Sponsorship Sales at Live Nation and a veteran of the action sports & entertainment industry ."

Mark and Liz are two of the nicest people that you would ever meet. I consider them to be great mentors and friends.

If you live in California, this is a great group to join because of the group is composed of marketing, advertising and PR professionals within the action sports industry. The group meets at least once a month within LA, Orange and San Diego counties. As of right now, there are NO membership dues. But, in order to attend an event, you have to pay a small nominal fee.


This seems to be a really hot trend on the internet as of late.

FYI, group y is on there as groupy! so, please look for them and other PR professionals in your area.

You should add these notable people: thebungalowpr, PressAbout, PluginPR, PRSanDeigo, PRLeap, CirtusPR, PRChannel, JPRPublicity, PRProSanDiego, and NPRNews.

Hopefully, this information is helpful. Please feel free to drop me a line at my or Twitter pages. I hope to see you at a group y event soon!

Take care,

Wednesday, March 18, 2009

AVP pro, Hans Stolfus, posted his first podcast. Hans talked about this upcoming web site called This web site's the"brainchild" of John Braunstein, who owns Z3Media ( and also plays beach volleyball.

This is the link to Hans' podcast:

Tuesday, March 10, 2009

ISU Skating Event 3/22-29 @ Staples (with bonus)

I bought these tickets in December, but cannot use them. The seats are located in section 305 and you're the first and second seats in the 2nd row.

I paid $310 for the following events:
3/25's Pairs Free Skate takes place at 7 PM
3/26's Men's Free Skate @ 5:35 PM
3/28's Ladies Free Skate@ 4PM
3/29's Exhibition of Champions @2PM

I prefer to sell them together. As an incentive if you buy them together, I'll give you a pair of polarized Smith sunglasses (valued at well over $125).

Will consider selling them individually.

Cash only please.

Thank you,
Lynn Chu

P.S. Please e-mail me if you would liek to purchase these tickets.

Monday, February 9, 2009

Are you on Yelp?

I am currently "addicted" to, where you can write reviews about your favorite places and share your experiences with others. I like reading the reviews about the secret spots and places to avoid.

Please surf on over to